Control Points in the Domain Ecosystem

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Control Points in the Domain Ecosystem Most people think the domain industry begins with a domain registration. A business chooses a name. A domain is acquired. A website is launched. At the surface level, this appears accurate. Yet beneath every...

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Most people believe domains are acquired through registration. The market behaves differently. Registration creates ownership. Marketplaces create movement. A domain can be registered in seconds. It can remain dormant for years. It can sit unused, developed, monetized, leased, or held...

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